As an app developer, you know that localization can increase sales. However, low quality localization would be a customer service nightmare or cause a complete failure of your apps to sell in your target markets.
One of the keys to effective localization is having a deeper knowledge of the markets in which you plan to promote your app and delivering content that conforms to cultural and local norms. Typical language translations are not always effective.
For instance, you would not want to assume that just because the Irish population speaks British, that you are only marketing to the British English population. There are distinct differences in these cultures as well as their spoken languages. To make this assumption in similarities would show a lack of sensitivity to the Irish or British buyers in your market.
The same goes for app localization. You don’t want to use machine translation tools because you will encounter many errors in the translations that will cause more time spent correcting than its worth, and this will cause a poor user experience as well as convert a negative perception of the quality of your product.
When localizing your app, you should determine whom the markets are that will find your app useful, then choose a localization service that is effective in saving both time and money in the process. If you are localizing numerous apps in multiple languages, this can become very costly.
Localization Features that Deliver Content the Right Way
Using certified translators to provide accurate translation to TraductoPro users will help you deliver a localized app that your multi-lingual users will enjoy and have a good experience with from the start.
This is particularly important when delivering marketing content as an extension of your app’s marketing strategy. The key is to ensure your localization service is providing the most accurate, native-level translation as possible.
TraductoPro is both automated and human. The interface is simple in managing the entire process of app localization, including duplicate strings handling and making your strings localizable, but when you order your translations, the app connects you to certified human translators who are native speakers in their languages.
TraductoPro is not only a robust way to automate your Mac or iOS app localization, it is an effective tool to help you connect with your multi-national audiences.